Job details

Qualifications

• PPC: 2 years (Required)
• Night Shift (Required)

Full Job Description

The PPC / Paid Search Manager (Digital Marketing Expert) is required for implementing Pay Per Click media strategies for Design, Web & Software Industry. Can quickly understand, manage, and support initiatives that will contribute to the goals and success of company campaigns.

Key Functional Areas of Responsibility:

• Manage, review, and perform daily company campaigns responsibilities associated with Google Ads, Bing and other search engine and social media platforms for a variety of services in relation to target number of leads and sales per day/week.
• Maintain and monitor keyword bids, audience targeting, account daily and monthly budget caps, impression share, quality score and other important account metrics.
• Provide creative copy suggestions and graphical ad templates.
• Manage Display network placement lists on Google Ads and through other contextual advertising platforms.
• Provide recommendations and execute strategies for keyword and audience opportunities campaign structuring, targeting, display network, and other facets of paid search in accordance with goals.
• Provide oversight, manage, and be able to generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
• Keep pace with search engine and PPC industry trends and developments.
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.
• Monitor and evaluate search results and search performance across the major search channels

Requirements:

• Min 2 Years of experience in a similar role (Preferable experience of software House).
• Proven track record in driving successful PPC and paid search campaigns.
• Experience with multiple platforms e.g. AdWords, Yahoo, and Bing.
• Working knowledge of Google Analytics or similar analytical tools.
• Plus point if have Google Ads Certification.
• We are offering market competitive Salary

Job Type: Full-time

Salary: Rs50,000.00 – Rs100,000.00 per month

Application Question(s):

• Do you have experience with Pay Per Click media strategies for the Design, Web & Software Industry

Experience:

• PPC: 2 years (Required)

Shift availability:

• Night Shift (Required)